Echinacea symbolizes strength and health, perfect for those who feel like outsiders. It takes great strength to have the confidence to embrace one’s uniqueness and be okay with not fitting in with the norm. The single yellow echinacea flower stands tall, surrounded by the others who do not share the same color pallet. For anyone who is the black sheep in your family or community, stand tall and do not lose your confidence in yourself and what makes you different. The world needs you to be different to make it a better place.